The new rules of marketing and PR : how to use social media, blogs, news releases, online video, and viral marketing to reach buyers directly / David Meerman Scott |
Scott, David Meerman |
Hoboken John Wiley & Sons 2010 |
Rozsah: 289 p. |
ISBN: 978-0-470-54781-6 |
Věcné téma: Media |
Klíčová slova: Internet marketing, Public relations |
Anotace: Zdroj anotace: |