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Zobrazeny záznamy 1-20 z celkem 32.
Typ dokumentu Signatura Autor Název Část Rok Počet svazků
KN
M 191
Weber, Larry
Marketing to the social web : how digital customer communities build your business / Larry Weber
2009
3
KN
M 165
Scott, David Meerman
The new rules of marketing and PR : how to use social media, blogs, news releases, online video, and viral marketing to reach buyers directly / David Meerman Scott
2010
1
KN
M 166
Murray, Chris, 1947-
The marketing gurus : lessons from the best marketing books of all time / Chris Murray and the editors of Soundview Executive Book Summaries
2006
1
KN
RASa 001
Murad, Salim

Reader Advertising and Society. Part 1 /
Salim Murad

Part 1 /
2013
51
KN
RASb 001
Murad, Salim

Reader Advertising and Society. Part 2 /
Salim Murad

Part 2 /
2013
50
KN
RASc 001
Murad, Salim

Reader Advertising and Society. Part 3 /
Salim Murad

Part 3 /
2013
20
KN
E 107
Mooij, Marieke K. de, 1943-
Global marketing and advertising : understanding cultural paradoxes / Marieke de Mooij
2010
1
KN
M 110
Lucas, Gavin, 1975-
Guerrilla Advertising / Gavin Lucas, Mike Dorrian
2006
1
KN
HEC 033
Lewis, Charles Paul, 1964-
How the East was won : the impact of multinational companies on Eastern Europe and the former Soviet Union / Charles Paul Lewis
2008
1
KN
M 264
Lanier, Jaron, 1960-
Who owns the future? / Jaron Lanier
2013
1
KN
M 286
Lanier, Jaron, 1960-
Who owns the future? - COPY Jaron Lanier
2013
5
KN
M 295
Kotler, Philip
Principles of marketing / Philip Kotler, Northwestern University : Gary Armstrong, University of North Carolina.
2015
1
KN
E 102
Kotler, Philip
Principles of marketing : Global edition / Philip Kotler, Gary Armstrong
2010
1
KN
LN 019
Klein, Naomi, 1970-
No Logo : no space, no choice, no jobs / Naomi Klein
2000
2
KN
E 081
Kerin, Roger A.
Marketing / Roger A. Kerin, Steven W. Hartley, Eric N. Berkowitz, William Rudelius
2006
1
KN
M 299
Kerin, Roger A.
Marketing / Roger A. Kerin, Southern Methodist University, Steven W. Hartley, University of Denver., author., Steven William Hartley
2017
5
KN
E 086
Kerin, Roger A.
Marketing / Roger A. Kerin, Steven W. Hartley, William Rudelius
2009
1
KN
E 082
Kerin, Roger A.
Marketing : the core / Roger A. Kerin, Steven W. Hartley, William Rudelius
2007
3
KN
M 296
Kerin, Roger A.
Marketing : the core / Roger A. Kerin, Southern Methodist University, Steven W. Hartley, University of Denver., Steven William Hartley
2016
1
KN
M 314
Kerin, Roger A.
Marketing : Fourteenth Edition
2019
2

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