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New York University Prague

Zobrazeny záznamy 1-20 z celkem 32.
Typ dokumentu Signatura Autor Název Část Rok Počet svazků
KN
 E 081
 Kerin, Roger A.
 Marketing / Roger A. Kerin, Steven W. Hartley, Eric N. Berkowitz, William Rudelius
 2006
 1
Dostupné
KN
 E 086
 Kerin, Roger A.
 Marketing / Roger A. Kerin, Steven W. Hartley, William Rudelius
 2009
 1
Dostupné
KN
 E 037
 Berkowitz, Eric N.
 Marketing / Eric N. Berkowitz, Roger A. Kerin, Steven W. Hartley, William Rudelius
 1997
 2
Dostupné
KN
 M 314
 Kerin, Roger A.
 Marketing : Fourteenth Edition
 2019
 2
Dostupné
KN
 M 295
 Kotler, Philip
 Principles of marketing / Philip Kotler, Northwestern University : Gary Armstrong, University of North Carolina.
 2015
 1
Dostupné
KN
 E 082
 Kerin, Roger A.
 Marketing : the core / Roger A. Kerin, Steven W. Hartley, William Rudelius
 2007
 3
Dostupné
KN
 M 296
 Kerin, Roger A.
 Marketing : the core / Roger A. Kerin, Southern Methodist University, Steven W. Hartley, University of Denver., Steven William Hartley
 2016
 1
Dostupné
KN
 M 299
 Kerin, Roger A.
 Marketing / Roger A. Kerin, Southern Methodist University, Steven W. Hartley, University of Denver., author., Steven William Hartley
 2017
 5
Pouze prezenčně
KN
 E 102
 Kotler, Philip
 Principles of marketing : Global edition / Philip Kotler, Gary Armstrong
 2010
 1
Dostupné
KN
 M 166
 Murray, Chris, 1947-
 The marketing gurus : lessons from the best marketing books of all time / Chris Murray and the editors of Soundview Executive Book Summaries
 2006
 1
Dostupné
KN
 CY 752.G7
 Goldman, Marshall I.
 Soviet Marketing : Distribution in a Controlled Economy / Marshall I. Goldman
 1963
 1
Dostupné
KN
 M 164
 Belch, George E., 1951-
 Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch
 2009
 1
Dostupné
KN
 M 165
 Scott, David Meerman
 The new rules of marketing and PR : how to use social media, blogs, news releases, online video, and viral marketing to reach buyers directly / David Meerman Scott
 2010
 1
Dostupné
KN
 M 191
 Weber, Larry
 Marketing to the social web : how digital customer communities build your business / Larry Weber
 2009
 3
Dostupné
KN
 E 107
 Mooij, Marieke K. de, 1943-
 Global marketing and advertising : understanding cultural paradoxes / Marieke de Mooij
 2010
 1
Dostupné
KN
 M 083
 Arens, William F.
 Contemporary advertising / William F. Arens
 2006
 1
Dostupné
KN
 CY 784.F4
 Felker, Jere L.
 Soviet economic controversies : the emerging marketing concept and changes in planning, 1960-1965 / Jere L. Felker
 1966
 1
Dostupné
KN
 M 110
 Lucas, Gavin, 1975-
 Guerrilla Advertising / Gavin Lucas, Mike Dorrian
 2006
 1
Pouze prezenčně
KN
 M 193
 Gillin, Paul
 The new influencers : a marketer's guide to the new social media / Paul Gillin
 2009
 3
Dostupné
KN
 LN 019
 Klein, Naomi, 1970-
 No Logo : no space, no choice, no jobs / Naomi Klein
 2000
 2
Dostupné

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